Holiday Media Placement
Yes, it’s early—but as some people will happily tell you, Christmas is less than 150 days away. That also means that Black Friday is only about around 120 days out. If your business thrives during the holiday shopping season, you should prepare your media and PR materials very early.
The baby boomer generation is a very large and powerful segment of the United States’ population. With 70 million people spread out over a 20-year span, they are truly an economic force and are responsible for nearly 50 percent of consumer spending in our country. It seems reasonable, then, that many businesses would be vying for Boomers’ attention and their considerable financial resources.
Stories That Interest the Boomer Generation